AI Insights · Timothy · January 2025
Top Social Apps Performance in South America Q4 2024
Explore the performance trends of the top 5 social apps in South America during Q4 2024, featuring download, revenue, and active user data from Sensor Tower.
In the fourth quarter of 2024, the top social apps in South America demonstrated varying trends in downloads, revenue, and active users, as reported by Sensor Tower.
TikTok - Videos, Shop & LIVE showed a notable increase in weekly revenue, peaking at around $1.6M in late November. Downloads fluctuated, reaching a high of 2.3M in the week of December 23. The app's active user base grew steadily, concluding the year with approximately 137.6M users.
Instagram experienced a revenue peak of $715K in late October, with downloads peaking at 1.8M in mid-December. Active users remained relatively stable, ending the quarter with about 177.9M users.
Grindr - Gay Dating & Chat saw a gradual increase in revenue, reaching $204K by the end of December. Downloads climbed to approximately 60K in the week of December 23, while active users increased to 1.78M by the end of the year.
Kismia - Meet Singles Nearby had a revenue peak of $110K at the end of October. Downloads varied, with a spike to 160K in the last week of December. Active users showed a decline, ending the quarter at around 311K.
Facebook maintained consistent revenue, peaking at $79K in early November. Downloads reached a high of 1.3M in late December, and active users remained robust, closing the quarter at 193.6M.
These insights from Sensor Tower highlight the diverse performance of social apps across South America, with more detailed analytics available on their platform.
